Piers ZanganaDec 3, 20232 minWhy getting your brand message right is importantCrafting the right brand message is not just a marketing exercise; it's a strategic imperative that can make or break your business. In a...
Piers ZanganaJul 26, 20231 minWhy social media is important for food companiesSocial media is important for food because it allows food businesses to connect with their customers in a direct and personal way.
Piers ZanganaJul 26, 20231 minWhy use a PR consultant rather than go in-houseThere are a number of reasons why a company might choose to use a PR consultant rather than having an in-house PR team. These include:...
Piers ZanganaJul 26, 20231 minWhy the Metaverse is important The metaverse, also known as the "virtual universe," is a term that refers to a collective virtual shared space, created by the...