Piers ZanganaJul 261 minWhy social media is important for food companiesSocial media is important for food because it allows food businesses to connect with their customers in a direct and personal way.
Piers ZanganaJul 261 minWhy use a PR consultant rather than go in-houseThere are a number of reasons why a company might choose to use a PR consultant rather than having an in-house PR team. These include:...
Piers ZanganaJul 261 minWhy the Metaverse is important The metaverse, also known as the "virtual universe," is a term that refers to a collective virtual shared space, created by the...
Piers ZanganaJul 261 minWhy brands need PRBrands need PR (public relations) to help shape and manage their public image and reputation.
Piers ZanganaJul 261 minWhy brand messaging is so importantWhenever we are asked to take on a new brief, our question is always the same: ‘How much work have you done on your brand narrative?’